
Ma'aden Transformation Program
This ongoing transformation is defined by a new corporate strategy with an exceptionally ambitious central goal: to achieve a 10-fold increase in EBITDA by 2040 from a 2020 baseline. Achieving this growth requires a multi-faceted approach that goes far beyond simply increasing production volumes. The key pillars of Ma'aden's current transformation are:
- Technological Adoption and Digitalization: Ma'aden has identified technological advancement and innovation as foundational enablers of its 2040 strategy.
- Sustainability as a Core Principle: The company has embedded sustainability at the heart of its growth strategy.
- Expansion into Future-Facing Minerals: While scaling its existing world-class businesses in phosphate, aluminum, and gold, Ma'aden is actively expanding its portfolio to include minerals critical for the global energy transition.
- Building a Global Presence: Ma'aden's strategy explicitly includes growing globally in selected commodities and positioning Saudi Arabia as a key partner in resilient global supply chains.